Friday, 2:45pm, Grand Salon B
Would you like your design team to collaborate better? Are you looking to gather more valuable insights from your focus groups and interviews?
Design games are a fun, technology-neutral way of gathering design insights for your projects. In this presentation, I will show you how to take advantage of design games in many situations, with all types of people, including:
- Freelisting, modified card sorting and scavenger hunts: To learn about your users language and categories
- Design the Home page and Divide-the-Dollar: To identify and prioritise functions and features
- Reverse-it and Idea cards: To break a creative block and generate ideas
I have played all these games and more with users, stakeholders and design teams, so this presentation will be based on my experience organizing games and making sure they provide useful inputs to the design process.
In this presentation I will focus on games and tips most applicable to IA projects.
INSTRUCTOR
Donna Spencer is a freelance information architect and interaction designer, a mentor, writer and trainer. She has 8 years experience working in-house and as a consultant doing both strategic and tactical design. She has designed large intranets & websites, e-commerce & search systems, complex business applications, a set of design patterns and a content management system.
She believes deeply in the value of user-centred design and uses a range of user-centred approaches on her projects – from quick analysis of existing research to deep ethnography. She also believes deeply in team-based and iterative design – continually surprising her colleagues by talking to people rather than computers and designing the old-fashioned way with pencil, sticky notes and much coloured paper.
Donna is an experienced speaker who has taught full-day workshops and presented sessions at many local and international conferences, on the topics of information architecture, interaction design and whatever else crosses her mind. She spends her remaining spare time weaving, gardening, working on IAI projects and writing a book on card sorting to be published soon by Rosenfeld Media.