Sunday, 9:30am, Grand Salon B
For web 3.0, the Semantic Web, I predict that IAs need to be helping their clients get beyond the microsite and beyond the silo. We need to be thinking beyond the PC, beyond the mobile phone, to a world of devices that use the Semantic Web.
At the BBC we are building and have built significant parts of our website as part of the Semantic Web. We are also re-building our site to prepare it for multi-platform experiences. I will show you some of what we’ve learned.
I will show you techniques for persistent URL design and Search Engine Optimisation that can be used before semantic web practices are implemented, for large or small sites, for consultants or in-house information architects, and for static or dynamic publishing.
What are the core concepts and technologies of the Semantic Web? What are the steps you can take to prepare your company and clients for the Semantic Web?
What does content negotiation and domain modelling mean for a truly multi-platform world? How can you retain and improve your hard-won ‘google juice’?
With examples from BBC projects. I will explain why the Semantic Web is so exciting for Information Architecture, and show some of what the BBC, dbpedia.org and others are trying to achieve and why.
INSTRUCTOR
Chris Thorne
Chris Thorne is an Information Architect for the BBC. For the last 2 years he has been developing and integrating semantic web technologies into the BBC website, including redesigning 10 national radio network websites. In 11 years prior to the BBC he was a freelance web User Experience Consultant, a computer game Sound Designer (including Manhunt 2 for Rockstar Games), a Multimedia Research Scientist for Philips Electronics, and was the main author of several worldwide patents on automated music metadata extraction.